Serdang

Palace-residents-suit

The area has grown in leaps and bounds with the developments of property and infrastructure

Seri Kembangan was established in 1952 when the British moved Malaysian Chinese villagers living around Sungai Besi to a centralised location due to the Communist threat during the Malayan Emergency following the Briggs Plan.Serdang is a town located in Selangor, while Serdang New Village is now known as Seri Kembangan. The town is now a considerable city in size – can be seen on the North-South Expressway Southern Route.

The population is estimated to be 150,000, largely made up of entrepreneurs, businessmen, professionals, government servants who works in Putrajaya & other multinational corporations’ employees located in Cyberjaya.

Many developments had taken place between 2000 and 2008. Prominent developments includes AEON Equine Park, McDonald’s, Pasar Borong Selangor (wholesale market), Pappa Rich Kopitiam, Station 1 cafe, Boston Concept Restaurant, House of Healin Equine, Maybank, Giant Hypermarket and other businesses transformed this area into a business hub. A network of roads forms the 13 sections of the village, and commercialisation has come to this area in a big way.

SERDANG CENTERMOST

Amenities Serdang

The first thing that will pop up on our mind every time Serdang is mentioned, would be the Universiti Putra Malaysia. It is located in the centre of Serdang, and has become one of the unique selling points of the area, particularly for the property developers and investors. The area is filled with UPM colleges and faculties such as the Mohamad Rashid College, Tun Dr. Ismail College, Pendeta Za’ba College, and other colleges. The faculties surrounding the area are namely the Faculty of Agricultural, Faculty of Modern Languages and Communication, Faculty of Computer Science and Information Technology, etc.

In addition to that, there is also placed the Unipertama Golf Club (UPM golf course) which is 1km away from the UPM Sports Centre. The golf courses that were built in 1981 were originally intended for agricultural and physical education. It also became a leisure attraction for staff, students and the public as well. Furthermore, staff members and students can also enjoy play golf with beautiful scenery of nature.

This golf course is opened to the public, but its membership only limited to the employees. Professional Services Unit and Agricultural University Park Golf Course is the party that responsible for the management and maintenance of golf courses and provide facilities for golf players. Players Club Golf UPM (KPGU) was established to generate club activities.

Nine Orchard makes golfers feel comfortable with a beautiful view because of its purity. It also filled with fruit trees surrounding. Nine Forest was surrounded by forest trees and natural scenery and a challenging field. There are also various facilities such as Driving Range and Practice Green, Resident Golf Professionals, cafeteria, club golf house and changing room.

Another notable amenity in the area is the Hospital Serdang which borders the South Klang Valley Expressway (SKVE) to the east and the medical faculty of Universiti Putra Malaysia to the west. It is clearly seen from the North-South Expressway at the Kajang Interchange.

From planning to construction, the hospital was built on the concept of ‘hospital of the future’. Hospital Serdang is the first hospital in Malaysia to use aluminium coating to give it a shiny exterior. It is also the first hospital in Malaysia to use a futuristic cooling system to maintain the hospital’s temperature and reduce electricity usage.

The landscape of the hospital is also known to be therapeutic to the patients and is surrounded by a park measuring 45 acres. Other unique features of Hospital Serdang is the steel structure (total 6100 tonnage), modular OT, five acres rooftop garden, as well as the application of autoclave light concrete block (ALC).

The hospital also serves as a teaching hospital for medical students from the Faculty of Medicine, Universiti Putra Malaysia (UPM) and also Cyberjaya University College of Medical Sciences (CUCMS). Some students from other universities such as Royal College of Medicine Perak and UCSI University School of Nursing also do their elective posting attachments there.

AMENITIES NEAR-AT-HAND

Mines Wellness City (previously known as Mines Resort City) is one of the main attractions in Seri Kembangan. It is an integrated Health and Wellness resort city in Malaysia. It is both an expansion and transformation of the current MINES Resort City. The expansion of the city is part of the government’s Economic Transformation Plan (ETP) which is spearheaded by PEMANDU (Performance Management and Delivery Unit), under the Prime Minister’s Department. It was announced on 11 January 2011 by the Prime Minister of Malaysia Datuk Seri Najib Tun Razak.

The land was formerly the world’s largest open cast tin mine. It consists of Palace of the Golden Horses, Mines Wellness Hotel, Golden Horses Health Sanctuary, The Mines Shopping Mall, Mines Waterfront Business Park, Mines Resort & Golf Club, Mines Convention Centre (MIECC), The Heritage Residences and Retail.

In order to complement the tourism theme, a five-star hotel, the Palace of the Golden Horses with a distinctive architectural design, and Mines Wellness Hotel (formerly known as The Mines Beach Resort and Spa), with a man-made beach and swimming lagoon, were built. A leading Health Screening Centre and Traditional Chinese Medicine Centre was also located in Mines Wellness City.

Other components of development completed to date within the Mines Resort City are the Mines Shopping Fair and a theme park named Mines Wonderland. In March 2010, CapitaMalls Asia had re-branded Mines Shopping Fair to a contemporary neighbourhood shopping mall, which had undergone major upgrading works, including additional retail space, revamping of the car park system, new wash rooms, additional link bridges, and new sets of escalators inside the mall.

The Mines Resort & Golf Club is a proprietary club beneficially owned and operated by the Mines Excellence Golf Resort Berhad. The golf course construction commenced in 1993 and it was left to mature for a year with maintenance of the highest standards. It was officially opened for play in 1994 by Malaysia’s former Prime Minister, Tun Dr. Mahathir Bin Mohamed.

The clubhouse’s external façade exudes unique architectural features through five distinctive pyramidal roofs with an observation tower as its summit. Equally fascinating is the clubhouse’s interior design, which is rustic, yet complements minute contemporary art together with a semblance of modern technology whilst continuously radiating an atmosphere of warmth and cosiness.

The first structure that greets members and visitors alike is a towering effigy of a fiercely-proud eagle perched with its wings semi-open whilst the entrance to the clubhouse via the prominent carriage porch opens to a lobby with high-vaulted ceilings, clerestory louvers, separate pavilions linked by covered walks and a landscaped atrium.

The clubhouse in its entirety presents one with an air of grandeur amid breath-taking views of lush greenery set against an iridescent 150-acre lake that perfectly mirrors the surrounding metropolitan skyline.

Within a few kilometres from the Mines Wellness City, located the Selangor Turf Club. It is the symbol of horse racing in the city of Kuala Lumpur and the Selangor Turf Club is all that and more. The Club which began its racing activities in the 1800s has over the century evolved and grown into a centre for all forms of equine activity.

In Malaysia, private membership clubs like the Selangor Turf Club run the races. Malaysian horse racing is dependent on the synergistic relationship between the Malaysian Tote Board, the Privatised Agent and the Turf Clubs. This is based on the authority of the Racing (Totalisator Board) Act 1961 and amended in 1992.

South City Plaza (also known as EduMall @ South City) is also an enjoyable shopping mall in the within the Seri Kembangan area. It has renowned tenants like Giant Supermarket and Parkson Department Store. The shopping mall managed to create an Edu Hub by having major tenants such as SEGi College and International College of Health Science (ICHS) that offers various vocational and technical courses to nearby residents without having to go further to the city centre.

The-Mines-Serdang

PROPERTY DEVELOPMENTS

There are a lot of property developments in the vicinity of Seri Kembangan. Equine Park is one of the locations that is currently fast developing, which projects are mostly built by Global Oriental Berhad. The developer new launches in the area are Villa Height – Phase 1B, Galleria, as well as the Springville Residence. The Villa Height – Phase 1B is the continuation of its current project namely Villa Height – Phase 1A.

The Villa Height – Phase 1A project consists of the Double Storey Link Bungalow, Double Storey Bungalow (Type A), and Double Storey Bungalow (Type B) that are completely sold out. On the other hand, new newly launched Villa Height – Phase 1B includes the Double Storey Bungalow (Type C) and Double Storey Bungalow (Type D).

Developed to complement nature’s bountiful blessings, Villa Heights boasts resort-style living, abound with lush greenery and scenic hillside flora, meditation pavilions, extensive lawns and landscaped grounds with water features and natural trails.

Its exclusive premium bungalows are meticulously designed to complement its natural surroundings. Inspired by the beauty of nature, the concept blends modern aesthetics and contemporary architecture to accentuate space and elevate sheer elegance and classiness.

The Villa Heights bungalows reside in the neighbourhood of Taman Equine and are strategically located via major highways such as Lebuhraya Damansara-Puchong, Lebuhraya Bukit Jalil and Lebuhraya Sungai Besi. The development is completed by nearby amenities such as AEON Equine, banks, restaurants, schools and colleges.

Paragon Mastery Sdn Bhd also has developed Paragon 150 in the area of Seri Kembangan. Near the Ayer Hitam Forest Reserve, it is set on a 15.8 acres land made up of 150 dual-frontage 2-storey garden homes that preside over a beautifully landscaped park.

The project boasts a dual frontage at its front and backyard. The marvel of the family-style front yard garden is that it is designed to address the needs of an active family with children, while the backyard can be turned into a relaxing outdoor oasis with idea such as garden paths, fountains, outdoor lighting, and more.

The 3.26 acres landscaped park at your doorstep is designed with jogging track, basketball court, Tai Chi/meditation court, exercise station, children’s playground and resting pavilion.

In addition to that, Paragon 150 is guarded and secure with sophisticated security features such as the guardhouse with security check point, 24-hour CCTV surveillance, 24-hour guard tour patrol system, along with mobile patrolling – Security guards patrol the streets with motorised mobility scooters for maximum and efficient round-the-clock security.

Paragon 150 development is situated in the key growth area of Puchong South – Southern Golden Triangle of Puchong, Seri Kembangan and Putrajaya, overlooking the Ayer Hitam Forest Reserve and Universiti Putra Malaysia’s (UPM) green lung. It is an easily accessible, vibrant and fast-growing area with new residential and commercial developments and a wide range of amenities such as restaurants, shops, cafes and shopping complexes, all conveniently located within the neighbourhood.

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THE HERITAGE AS AN INVESTMENT OPPORTUNITY

The Heritage (also known as The Heritage Residences) at Seri Kembangan is a luxury service apartment building that is located next to the Mines Resort City and Bluwater Estate. Developed on a commercial leasehold title by Heritage Lakeside Developments, it was first launched in October 2003 and completed in 2006.

The development consists of five 18-storey blocks on 9.5 acres of land. In total, there are 842 units. The Heritage is more suitable to be used as a holiday apartment, a company apartment, or as investment to rent it out to expats. It is highly favourable for those who do not like shopping for furniture, as it comes fully furnished. In addition, its key feature includes a Smart Home Automation System which is part of a tight 3-tier security system.

It has initially attracted a lot of international investors, as it is guaranteed a rental return of 6% per annum for 3 years over on a profit-share basis. Annual returns were set to exceed 8%, and capital appreciation was thought to climb. There are three main factors to achieve those benefits, which are the developer is a reputable company, it is run by the same management of the 5-star Palace of the Golden Horses hotel, and it was deemed to be in a strategic location.

Although it is not in the heart of Kuala Lumpur and takes about 20 minutes’ drive to the city centre, Cyberjaya, Putrajaya and Subang Jaya, it is a unique property to invest in due to the Venetian-inspired layout. The main pulling point of The Heritage is that it is part of the Mines Resort City area which means that it is close to shopping, entertainment, and educational facilities (public, private, and international). Some of the key schools nearby include the Alice Smith School and the Australian International School.

Serdang and Seri Kembangan area is accessible through several highways such as the South Klang Valley Expressway (SKVE), North–South Expressway, Besraya Expressway, and Maju Expressway.

Another attraction to the area is the Serdang-Kinrara-Putrajaya Expressway (SKIP). The proposed new highway is an intra-urban expressway completing the “Missing Links” to the planned and existing highway/expressway networks within the Greater Kuala Lumpur.

Interestingly, there will also be the Sungai Buloh-Serdang-Putrajaya (SSP) line that is expected to be developed. It is the second MRT line that will serve a corridor with a population of around two million people stretching from Sungai Buloh to Putrajaya and will include Sri Damansara, Kepong, Batu, Jalan Sultan Azlan Shah, Jalan Tun Razak, KLCC, Tun Razak Exchange, Kuchai Lama, Seri Kembangan and Cyberjaya.

The proposed alignment is 52.2km of which 13.5km is underground. A total of 36 stations, 11 of them underground, will be built. The first station that will be in the proximity of Serdang and Seri Kembangan are the Serdang Raya North (S26) which is adjacent to the Plaza Serdang Raya. It is also opposite of the Serdang Sky Villas Apartment and One South. While Serdang Raya South station (S27) is neighbouring the South City Plaza.

The Seri Kembangan station (S28) is located within the residential area, which next station is the UPM station (S29) built nearby the Institut Latihan Pengembangan Pertanian Serdang. The SSP line will then stretch to its next station which is the Taman Universiti station (S30). However, the 30th station is said to be a provisional one.

Equine Park (S31) station is the 31st station that continues to the Taman Putra Permai (S32) station. The Taman Putra Permai station is developed close to The Atmosphere and Giant Seri Kembangan. At commencement of full service in the second quarter of 2022, the SSP Line is expected to have a ridership of 529,000 passengers per day.

As a conclusion, the development of infrastructure and properties in the area has stirred a lot of investment interest and opportunities towards it. With the new property launches and future developments of infrastructure, Serdang or Seri Kembangan area would possibly be a hotspot of Malaysia property market.

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