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Johor Halal Park


The next investment destination in Pasir Gudang, Johor

Malaysia has aspirations to becoming a global hub for the production and trade of Halal products and services, as outlined in the 2006 Third Industrial Master Plan (IMP3). As a modern Islamic country at the forefront of economic development, Malaysia has unparalleled potential.

With a progressive living and operating environment boasting political stability and consistent economic growth, the country is fast becoming a business hub of choice for all industries. It has unique advantages in developing and promoting the Halal products and services industry for many reasons.

Malaysia is a progressive Islamic country which is business-friendly to Muslims and non-Muslims alike, making it a Halal industry advantage.

Racking up its global competitiveness, Malaysia has moved up the value chain to a high-technology, knowledge-based and capital-intensive powerhouse, incorporating design as well as research and development activities. Therefore, from Halal product traceability to Islamic Finance facilities, Malaysia is able to provide end-to-end Halal services.

The county is strategically located within Asia Pacific, providing easy in-roads to emerging markets in Asia and a total population larger than 500 million.



I recently went discovered a few hidden upcoming gems in Johor Bahru, and UMLand’s Johor Halal Park caught my interest! I think it is very timely to start investing in the Halal industry because I can see that there has already been a buyer’s market in the industry.

UMLand is set to transform Cahaya Baru to become the first ever Bio-Halal Park in Johor, which is a joint venture collaboration between the developer and the Johor State via the Johor Biotechnology & Biodiversity Corporation (J-Biotech). The Halal industry is a fast emerging sector in the world, and Malaysia’s 13 Halal standards have met international benchmarks with the Codex Alimentarius Commission of the United Nations validating the country’s MS1500:2004 as the global Halal standard.

With such a joint venture in place, it furthers both the interests of high quality property development under UMLand, and the commercial aspects of biotechnology under J-Biotech with the support of the Johor state. At a total gross development value (GDV) of RM1.5 billion over the next five to seven years, the 350-acre freehold park consists of plans to develop a Regional Marketing and Clearing House (RMCH), Integrated Packaging, Warehousing and Logistic (IPWL), One Stop Centre, Scientific and Halal Laboratory, and Incubator facilities with international standard.

The development of HALMAS designated halal parks is one of the key components in the halal eco-system to realise the vision of ‘Malaysia being the Global Hub’. HALMAS is an accreditation given to Halal Park operators who have successfully complied with the requirements and guidelines stipulated under the HDC designated Halal Park Development.

The development offers excellent connectivity and complete amenities and is earmarked to be the next fastest growing Halal and bio based industrial park in Flagship D, Iskandar Malaysia, on the eastern corridor of Johor. 


UMLand Group CEO Datuk Charlie Chia Lui Meng optimistically sees the potential growth with a strategic MOU with J-Biotech to establish and explore collaborative initiatives in the field of biotechnology and bio-based activities; Chia says, “We are proud with the strategic partnerships we have built with the Johor State Government, various authorities namely Majlis Perbandaran Pasir Gudang (MPPG) and State Unit Pembangunan Ekonomi Negeri (UPEN), who complement J-Biotech and jointly collaborate to conceptualise, develop, transform, facilitate one of the key projects that will transform Iskandar Malaysia into a world-class and dynamic metropolis.”

On the other hand, the CEO of Tentu Teguh, Mohd Noor Abdul Salam said, “Together, these various business driven-initiatives, strategic collaborations between State Government and Federal Government’s Iskandar Regional Development Authority (IRDA) 20 year master plan is targeting to attract estimated MYR25.0 billion investments within the Eastern Gate Development of Iskandar Malaysia (Pasir Gudang), as well as with MIDA, BiotechCorp, SME Bank, SME Corp, Teraju amongst others, in promoting small-medium enterprises”.

“We aim to build a conducive Halal and Bio-based ecosystem to support the R&D as well as the commercialisation for AgriBio and food production sectors. It is a platform where we pool the soft infrastructure – financial incentives, human capital development, business and operational set-up facilitation.” added the CEO of J-Biotech, Wan Amir Jeffrey

These are the facilities that will be included along with the component of the park area – Dedicated Bio-Processing Hub, Regional Marketing and Clearing House (RMCH), Integrated packaging, Warehousing and Logistic (IPWL), Scientific and Halal Laboratory facilities of international standard will enable companies to accelerate their Halal and Bio-based business and commercialization activity.

From my observation, the development of Johor Halal Park will definitely cater to the needs of conducive bio-based ecosystem and to enhance Johor Bio-economy initiatives. It has become the next trend in property development and investment, especially since everyone has been eyeing the Islamic market.


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