The picturesque plains of flourish you have been looking for can now be found in the north.
BY: FARA PETIAl
Banking on a distinctive tagline of Creating Tomorrow & Beyond, Eco World Development Group Berhad (EW Berhad) ventured into the Northern region with the development of Eco North Projects.
The Group presently has approximately 7,443.9 acres of landbank with a total gross development value (GDV) of RM81 billion. Currently, with a strong presence in the Klang Valley, Iskandar Malaysia and Penang, Eco World has an interesting range of 17 projects including affordable, upgrader and luxury homes, integrated high-rise developments and green business parks.
THE DISTINCTIVE VALUES
The general manager of Eco World Development Group Bhd (EcoWorld) Penang, Khoo Teck Chong says the Group sets itself apart from other developers in Penang by emphasising more on its services and products.
“Our company is relatively new in the market compared to others but we have a very strong background that grounds us in this industry,” says Khoo.
“When we build our sales gallery, we take photos and compare them to our artist’s impression images. We will show them to our clients and promise to deliver a home that is so much better than the CGI (computer-generated imagery) version.”
Khoo adds that Eco World has its own quality assurance team.
“In terms of the quality of our service, we benchmark our service standards against The Ritz-Carlton Hotel Company, one of the top-notch names in the service industry.”
“As far as the quality of our products are concerned, our own team checks on them. We also have our own Construction Product Assistant (CPA). I have a very good quality management division that takes care of all this.”
Apart from training his own employees, Khoo says he also trains with contractors, consultants and even surveyors.
“We get through training together to ensure our contractors, for example, understand what we want when we say the best quality of development. I find this necessary to avoid any issues in the future.
The project is set in a charming corner of Bukit Tambun on Penang mainland. This gated and guarded low-density enclave exudes a noble and graceful aura. Its 59-acre expanse is dotted with classic architecture inspired by the stately English royal houses, set in a lush landscape of manicured lawns, structured hedges, flowering trees and water features.
The first phase of Eco Meadows was launched in September 2015. The Northampton Terraces Collection – which is part of the Limited Editions homes – reminisces the British royal residences that are surrounded by lush greenery. Eco Meadows is a strata-titled freehold development that offers amenities such as an exclusive clubhouse and added security features.
Eco Meadows has a gross development value of RM918 million and is a low density development comprising 12.38 units per acre. It has a truly peaceful surrounding with 23% of the development dedicated to greeneries. Residents can expect a warm and welcoming atmosphere where they will be greeted by the breath-taking Long Waters, state-of-the-art Grand Entrance, Tree Boulevard, Landscape Roundabout, The Royal Meadows manicured gardens and the majestic Meadows Town Hall.
The Group’s upcoming launch in Penang is the highly anticipated Eco Bloom, which is strategically situated within Eco Meadows. Eco Bloom offers condominium that comes with classic English architecture design elements that are popular with purchasers.
The single tower project has 490 units, split into two wings. Its 4.8-acre tract also houses 23 exclusive 2-storey shop lots which present an impressive array of lifestyle options for residents and visitors alike. Eco Bloom boasts the best of classic elegance and modern convenience.
“Why are we doing Eco Bloom? When we first launched Eco Meadows, it was a landed property selling at RM700,000 while the neighbouring property was selling at around RM500,00. But why would people still want to buy Eco Meadows? It is because we are offering what others are not. Our security doesn’t stop at gated and guarded feature. We’ve added additional security measures and features while we were still at the architectural planning stage.”
“Eco Bloom is our second phase and we are already launching a condominium. Subsequently, we are planning to launch a high-rise property as well. This time, we have to show our customers what our concepts are. There is also a commercial development to complement the project, which we hope will lure more into the township,” adds Khoo.
PENANG PROPERTY MARKET
“This year is quite a tough year. The market has slowed down especially in the first quarter of 2016. However, the second quarter showed a bit of improvement in buying trends, specifically in the secondary markets. People nowadays are more cautious and choosy when it comes to purchasing properties because there are ample choices in the market, especially in Penang,” Khoo concludes.
To experience or learn more on these projects, visit www.ecoworld.my or call 04-510 2255 for further assistance.